The blogging scam falls into the business opportunities type of scams. I am not a lawyer, nor I am playing one on the Web but in my opinion, blog scam may also be part of other most commonly sent scams most likely to arrive via bulk email.

According to FTC, the description of business opportunities scams is nothing but too good to be true; promising high income with very little effort.

These business opportunities make it sound easy to start a business that will bring lots of income without much work or cash outlay. The solicitations trumpet unbelievable earnings claims of $140 a day, $1,000 a day, or more, and claim that the business doesn’t involve selling, meetings, or personal contact with others, or that someone else will do all the work. Many business opportunity solicitations claim to offer a way to make money in an Internet-related business. Short on details but long on promises, these messages usually offer a telephone number to call for more information. In many cases, you’ll be told to leave your name and telephone number so that a salesperson can call you back with the sales pitch.

What makes blogging business opportunities scam?

As a blogging advocate, I promote the use of blog among business and marketing. But, there are some models that were presented in ways that turn them into more of fraud than legitimate businesses.

Marketers usually promote their products in a package that promise a system or solution to setting up their publishing business in a snap, which potentially bring automatic income of hundreds, if not thousands of dollars, per day.

The million dollar question is: if these systems worked, wouldn’t everyone be using them? The thought of easy money may be appealing, but success generally requires hard work.

Building a legitimate online publishing business using blogs is not only possible but could bring many of the luxury of web business like working from home or wherever places you wish, regarless of time. Many people have done that, but perhaps one of the most successful examples is Weblogs Inc., which was sold to AOL for $25 million.

Here are a list of things that I think make a blogging model or system scam:

• It promises little to no work. Once installed, the system will automatically work day and night without any interference. Before long, you will see results. Best of all, it will churn out endless stream of cash for you.
• Unbelievable earning claims. Hundreds of dollars per day is not uncommon with such system. It becomes a numbers game. If one site / blog earned $1 per day, then 1,000 blogs would earn you $1,000 a day. Afterall, it is effortless to setup.
• Incredibly easy system and steps to follow. No technical skill required. The system works on auto-pilot. If you know how to browse the Web, or point and click, you can operate it.

The truth is, as a tool, we can make a blog work or otherwise for our business. It works if we use it properly and vice versa. Regarding how to use a blog for your business is covered quite thoroughly in this blog.