State of the Blogosphere August 2006: The Blogosphere Doubles Again

David Sifry from Technorati releases a regular report on the blogosphere titled State of the Blogosphere and the new numbers have come. It has been three months since the last report.

As usual, the report shows interesting trends and numbers, with spam blogs (splogs) and spam pings (spings) still major problems for blog search engines and the blogosphere as a whole.

State of the Blogosphere August 2006

In summary, the State of the Blogosphere August 2006 is as follow:

  • Technorati is now tracking over 50 million of blogs. This number is as of 31th July 2006.
  • The Blogosphere is over 100 times bigger than it was just 3 years ago.
  • Today, the blogosphere is doubling in size every 200 days, or about once every 6 and a half month.
  • From January 2004 to July 2006, the number of blogs that Technorati tracks has continued to double every 5-7 months.
  • About 175,000 new weblogs were created each day, which means that on average, there are more than 2 blogs created each second of each day.
  • About 8% of new blogs get past Technorati’s filters, even if it is only for a few hours or days.
  • About 70% of the pings Technorati receives are from known spam sources, but we drop them before we have to send out a spider to go and index the splog.
  • Total posting volume of the blogosphere continues to rise, showing about 1.6 Million postings per day, or about 18.6 posts per second.
  • This is about double the volume of about a year ago.
  • The most prevalent times for English-language posting is between the hours of 10AM and 2PM Pacific time, with an additional spike at around 5PM Pacific time.

Look, the doubling rate may slow down but the actual rate of blog created every second nearly double. This happened because in about the same range of time, the blogosphere has doubled from 12.5 million to 25 million and again to 50 million.

Splogs still introduce unwanted noise, but that doesn’t decrease the value of the medium as a communication channel with audience and among bloggers.

The importance of conversation tracker such as Technorati has become more critical because there is no way we could monitor all the blogs for our brand.

Source: Sifry’s Alert.

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