Posted by Hendry Lee on 10/5/06 in Blog News, Blog Tools, Survey and Trend
LiveJournal opens door to advertisers
Hosted blogging site LiveJournal said last week it is rolling out new sponsored communities and sponsored features like text messaging integration. The platform offers another opportunity for advertisers to tap into social media sites.
What interesting is that about a quarter of active users and the majority of new users choose the [...]
Posted by Hendry Lee on 09/13/06 in Blog Marketing, Survey and Trend
Charlene Li of Forrester again has reported another demographic data on blog readers, generally about Internet consumption among Gen Yers — young adults aged 18-26.
Here’s what the short executive summary says:
Gen Yers — 18- to 26-year-olds who came of age with broadband, cell phones, and iPods, among other things — stand apart from older generations [...]
Posted by Hendry Lee on 08/10/06 in Survey and Trend
David Sifry from Technorati releases a regular report on the blogosphere titled State of the Blogosphere and the new numbers have come. It has been three months since the last report.
As usual, the report shows interesting trends and numbers, with spam blogs (splogs) and spam pings (spings) still major problems for blog search engines and [...]
Posted by Hendry Lee on 08/8/06 in Blog Marketing, Business Blogging, Survey and Trend
A new research on French blogosphere uncovers key traits of those who read blogs, including how they consult blogs to learn more about and communicate with brands. An exclusive study on the U.S. market will be available in the next edition of the BaroBlogs: Barometer Blogosphere planned for September 2006.
France is one of the leading [...]
